3-1 Blog: Marketing Campaigns and SMART Goals
I first learned about SMART goals through a professional setting. In my workplace, our employer offers a training program that specifically goes over SMART goals, what they are, how they work, and everything in between. You may be asking, “okay so what is a SMART goal?” SMART is an acronym that stands for the following and their definitions S pecific – State exactly what you want to accomplish for effective planning M easurable – Using mini milestones to track progress and should be quantifiable. A chievable – ensuring the goal can actually be accomplished or attainable. R ealistic – Making sure your goal is not outside of normal values and long-term objectives and is relevant. T ime-bound – Set an end date for your goal. We will expand on these further. First, we need to understand the differences between goals, strategies, and tactics, then we can dive deeper into the SMART goals. A goal itself by Dictionary.com’s definition is “ the result or achieve...